This interactive masterclass is designed for oil and gas professionals seeking to elevate their personal brand, unlock monetization opportunities, and position themselves for career growth in a volatile and rapidly evolving industry. Through a blend of strategic insights and real-world application, the course explores:Read more...
- The evolving meaning and mechanics of influence
- Historical shifts in how influence is built and perceived
- Types of influence (technical, social, digital, institutional)
- Why influence matters in energy, policy, and innovation
- A personal case study from the instructor’s own journey
- Practical strategies to monetize, sustain, and scale influence
**Target Audience**
- Mid-career and senior professionals in oil & gas, CCUS, and energy transition
- Technical experts, consultants, and entrepreneurs seeking visibility and impact
- Job seekers, thought leaders, and changemakers navigating industry disruption
- Professionals preparing for public speaking, board roles, or investor engagement
**Expertise Level**
- Intermediate to advanced
- No prior branding experience required, but familiarity with energy sector dynamics is recommended
- Ideal for those with 5+ years of industry experience or technical credentials
**What Students Will Gain**
- Clarity on how to define and communicate their unique value
- Tools to build a monetizable brand aligned with industry trends
- Confidence in public-facing roles, from LinkedIn to keynote stages
- Strategic frameworks for influence that go beyond social media
- Repeatable systems to maintain relevance and credibility over time
**Why Take This Course?**
In an industry where technical excellence alone no longer guarantees opportunity, this course empowers professionals to become visible, valuable, and influential. Whether you're preparing for a career pivot, launching a consultancy, or simply want to be recognized for your expertise, this masterclass offers the mindset, methods, and momentum to help you stand out—and stay ahead.